SEE THE SHOP

AW Cycles have been serving the cyclists of Berkshire since 1994 and have developed into one of the most respected independent cycle shops in the country. Our large showroom on two floors allows us to stock the widest selection of bikes in the area and cater for all ages and riding styles.

We stock a vast range of road racing, mountain bikes, electric bikes, commuters, leisure and children’s bikes, as well as their accessories. From the occasional joy rider right through to the pro-level athlete, we really do have something for everyone.

Our continued success is founded on a passion for both cycling and customer service and our experienced, friendly staff are here to offer expert, impartial advice and find you the best deal based on your needs, desires and budget.

Christmas Opening Hours 2024

Our Bike Shop In Reading

We’re passionate about getting more people on bikes. So, whether
you’re looking for your first-ever bike or are a seasoned pro, we will have something that meets your riding needs perfectly!

In our store, you will find:

A Vast Range of Bikes, Equipment and Accessories

We have a great range of road bikes perfect for those venturing out on their first ride, commuting, building up their fitness or racing on the road or at the local Velodrome. Our team will help you choose the right bike and kit to get you started.

For those wanting to head off-road, we have a wide range of MTBs, from lightweight XC machines designed to help you fly up hills, to full-suspension enduro rigs capable of shredding the toughest downhills.

Electric bikes are becoming increasingly popular and we have a fantastic selection across several brands including Raleigh, Whyte, Rocky Mountain, Bianchi, Ridgeback, Orbea, Marin and many more!

Bike Fitting

At our store you can also take advantage of our in-house fitting service – we offer comprehensive bike fitting to help you find the perfect bike for your individual needs. Whether you're looking for a road bike, mountain bike, or hybrid, we have a demo fleet that will help you find the perfect match. And once you've found the right bike, our experienced technicians will ensure that it's properly fitted to your body. We'll also help you choose the right saddle and shoes, and make sure that they're correctly positioned for optimal comfort and performance.

Bike Serving and Repair

Whether you need a simple repair, an upgrade, or a complete overhaul, our team of experts is here to help. We also offer a full range of bike servicing and repair services, from basic tune-ups to complete rebuilds. We also offer a wide selection of high-quality parts and accessories, so you can customise your bike to perfectly suit your riding style. And if you're not sure what you need, our friendly and knowledgeable staff is always happy to answer any questions you may have.

Contact us for more information about AW Cycles